Recently, i came across the Kinder Joy chocolate that has been in the Indian market now for more than a year. What struck me immediately about the chocolate was the two-in-one trick.
The not-so-big chocolate has two halves.One half has the wafer chocolate.The other half has bits and pieces of designer paper, plastic pieces, and to-do instructions. You can join these pieces to make small and trendy toys that children can play with.
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The egg shaped chocolate |
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The two halves |
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The puzzle piece |
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Stickers, plastic shapes, and instructions |
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The complete toy |
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Even though Kinder Joy is priced at Rs.30, the toffee is a hit amongst children with its unique fun formula.
Note: Kinder Joy is the brain child of the chocolate giant Ferroro Rocher. The concept existed from 1972. And Kinder Joy is a term in German that means Children. In India, the chocolate is manufactured in Pune.
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